Vivo is the largest telecommunications company in Brazil. The campaign shows a young male Redhead, the brand’s poster boy, in amusing situations with celebrities, who always come off worse. The Redhead has become a successful case in Brazil.
Role: Concept, Art Direction
Meio & Mensagem (Brazil’s biggest Ad Trade Publication) / Top 10 - Best Campaings 2015
Meio & Mensagem / Top 10 - Best Campaings 2014
Profissionais do Ano Rede Globo / Finalist
Ibope / Most Popular Campaign in 2015